Why We Do What We Do

Some of the questions that I am consistently being asked by people are "Why do I do what I do". "Why do I dedicate so much time and effort into helping people better understand their problems, to figure out themselves and to deal with their life and business situations?" "Why do I bother pursuing so much knowledge only to share it with people who may or may not be willing to implement changes in their lives and businesses?"

Well, if I was born for a purpose, which I strongly believe that we all are, it is to be a Life and Business Coach. It is to do what I do. It is to be in constant pursuit of the knowledge required to encourage you and everyone else. It is to ensure that the people that I am honoured to meet gets the knowledge and encouragement required to move their lives and businesses to the next level. It is to be there for those that are happy, those that are struggling and require moral support, and those that are unsure, feel unsafe, feel lonely, feel devastated, feel lost, feel pain, and feel stuck in their life or business. The reason that I do what I do is because I was born to do just that!

Even more so, in a world so full of destruction, I see so much beauty. In a world so polluted, I see so much freshness. In a world so chaotic, I see so much structure. In a world filled with so much hatred, I see so much love. In a world so lonely, I see so much togetherness. In a world so unmotivated, I see so much inspiration. In a world so oppressed, I see so much freedom.

In so many calamities, there is calmness.
In so much misunderstanding, there is understanding.
In so much lies, there is truth.
In so much weakness, there is strength.
In so much resistance, there is willingness.
In so much hostility, there is truce.
In so much dirt, there is cleanliness.
In so much foolishness, there is wisdom.
In so many mistakes, there is tactics.


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In so much taking, there is giving.
In so much fear, there is courage.
In so much stagnation, there is growth.
In so much danger, there is security.
In so much restraint, there is speed.
In so much darkness, there is light.
In so much death, there is life.
In so much blurriness, there is clarity.
In so much change, there is consistency.
In so much worry, there is assurance.
In so much timidity, there is confidence.

Even in a world so destructive, there is orderliness.
Even in a world so challenging, there is comfort.
Even in a world so confusing, there is understanding.
Even in a world so poor, there is richness.

In illness, there is wellness.
In wars, there is peace.
In heat, there is cold.
In bad, there is good.
In us, there is God. In pain, there is comfort.
In disunity, there is unity.
In violence, there is peace.
In lies, there is truth.
In lack, there is abundance.

In personality so weak, there is strength.
In leadership so ineffective, there is effectiveness.
In marriages so exhausting, there is energy.
In parenting so tiring, there is strength.
In spirituality so poor, there is richness.
In relationships so distrustful, there is trust.
In health and wellness to frail, there is grail.
In academics so overwhelming, there is determination.
In finances so tight, there is light.
In careers so bleak, there is clarity.
In businesses so fatiguing, there is potential.
In life so boring, there is excitement.




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In so much insanity, there is sanity.
In so much absence, there is presence.
In so much distrust, there is trust.
In so much uncertainty, there is certainty.
In so much discomfort, there is comfort.
In so much weakness, there is power.
In so much chaos, there is caution.

I do what I do because I see so many opportunities in this world, in people's lives. I see so much potential in you and your business. I feel the passion and desire within those who barely see it within themselves. I strongly believe that mountains are meant to conquered, oceans parted, fires quenched, valleys crossed, walls demolished, relationships strengthened, faith guarded, love demonstrated, wisdom shared, understanding grasped, knowledge pursued, life lived . . . and to the fullest.

The more I am able to help people get out of their own way, the more I am convinced that this is what I was created for. The more I am able to help people back unto the real paths of their life purpose, the more I am energized. And these are what people tell me.

I wasn't always a Life Coach, though. Like the few people who finally discovered their Life Purpose, I went through many other vocations before landing where I am. Some of vocations, I am proud of, and some, I am not so proud of. But you see; I know now, as a Life and Business Coach that those previous occupations of mine were meant to prepare me for this one. How do I know? Well, everything I learnt along the way is what I now use to exhort people and businesses to greater heights, to their next level. Besides, I love Life and Business Coaching so much that I often do it for free! Can you say that about what you do? If so, then congratulations! For you and I are doing what we were born to do.


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Despite the ugliness of the world, we are BEAUTIFUL within. Despite the weakness of the body, we are POWERFUL within. (Alex Nosa Ihama)